the Connection

Where Online Meets Offline

A steady rise in e-commerce sales has challenged some retailers – especially those with only brick-and-mortar locations – to think outside the box. In a new report, Maurice Harris, Research Managing in Minneapolis and national retail research lead, explored why an omni-channel approach to retail often provides a better consumer experience. Additionally, it has the potential to save retailers marketing dollars while alleviating high vacancy rates in some areas.

View A Rise in Omni-Channel Retail.